(Frisco, Texas) January 14, 2013 ~ After careful review of several highly qualified applicants, Lisa Bethea was selected and hired as the best candidate for the position of Tourism Sales & Convention Services Manager at the Frisco Convention & Visitors Bureau.
Bethea joins the Frisco CVB from the world of hotels, working her way through the ranks from convention services to sales. She began her career in broadcast news, made a leap to community relations and then worked successfully in a similar position for five years at the Embassy Suites Dallas Frisco. She’s looking forward to leading and growing client and visitor engagement.
“Lisa fills a role of key strategic importance to the CVB, and we are pleased to bring her onboard. We believe her background will help her make an easy transition into her current position,” says CVB Executive Director, Marla Roe.